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I can assure you I have witnessed it in dozens of organisations and have been involved.

In terms of timeline I can tell you:

- by 2012 I already heard about that regulation but only knew it was gonna be about data protection. At that time some "Big tech" lobbying groups were already organising events in Brussels raising awareness about how important is data privacy and protection. I have been to some of those events and I even witnessed very heated exchanges between some EU people and and lobbyists about that.

Proof is a lot of people knew way before that time.

- by 2014 many big corporations were already preparing for GDPR, big budgets have already been validated. At that time they already knew it would be at least reasonably disruptive and they had to start early to prepare.

Also remember before 2014 "Windows Azure" (what would become the most successful cloud for most European corporations) was absolutely not ready as a enterprise product.

So those are not Silicon Valley startups on AWS since 2006, for many decision makers in those big corporations the GDPR upcoming problem predate the cloud solution.



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